Luca Santoro
AI & Digital Transformation Leader
Founder of MarKomX · ex-CTO / CIO / CFO · Organisations to ~350 · Trained board director (EPFL)
I build AI that reaches production — and tie it to the P&L.
Selected Results
- Built and shipped a production agentic-AI system — 35+ orchestrated specialist agents under human-in-the-loop governance — live on recurring revenue.
- Scaled a delivery organisation from 3 to 120 people in months; led engineering groups of ~350 across Europe.
- Carried technology portfolios of CHF 100–300M.
- Cut a flagship programme’s losses by 50% with a new 54-specialist development-centre model.
- Grew a stalled 3-person account to ~10M EUR in one year, winning the worldwide rollout against Accenture.
- Led a regulated medical-technology group through operational rebuild and due diligence to acquisition by Swiss Post.
Executive Profile
Technology executive with 30 years taking complex solutions from concept to enterprise-scale production — and now building generative and agentic AI hands-on rather than only directing it.
My career has alternated between two vantage points that rarely meet in one person: the engineering side, where I have architected systems, written production code and led development organisations of up to ~350 people; and the executive side, where I have held CTO, CIO, CFO, COO and Chief Strategy Officer mandates, sat on boards, and carried responsibility for P&L, governance and M&A outcomes.
That combination is what I bring to AI. I am not interested in AI for its own sake — I am interested in AI that reaches production, survives contact with compliance and security, gets adopted by real users, and shows up in the numbers.
I work across regulated and complex environments — healthcare technology and medical devices, telecom, financial services and industrial operations — in French, English and Italian.
MarKomX — AI that ships
MarKomX is the generative-AI product I founded, designed and took to market through AI-Fi.
It is a production system, not a prototype: 35+ specialist AI agents operate under a coordinating director-agent, with human-in-the-loop review, brand-guideline enforcement and a compliance check before anything is published. Swiss-hosted and nLPD-compliant.
Building it meant designing the things that decide whether applied AI actually works at scale — the evaluation framework, the guardrails, the reusable service tiers and the integration patterns that let a system run without someone checking every output.
The commercial logic is simple: a full marketing function from CHF 790 per month, against CHF 120,000+ for a single senior hire.
Areas of Focus
Applied AI & Agentic Systems
Generative AI and agentic architectures from concept to production · evaluation frameworks, guardrails and human-in-the-loop governance · workflow automation and intelligent process redesign.
Digital & Business Transformation
Operating-model design · legacy modernisation · technology strategy aligned to business objectives · adoption and change management.
Technology Leadership
Building and developing engineering organisations · delivery frameworks and engineering standards · vendor strategy and technology budgets · leader development.
M&A, Due Diligence & Value Creation
Technology due diligence · post-merger integration · valuation and negotiation support · EBITDA and enterprise-value impact.
Regulated & Complex Environments
Healthcare technology and medical devices · data protection (nLPD/GDPR) · security and risk governance · public and institutional stakeholders.
Career Highlights
- AI-Fi — Founder 2025 – present
- MarKomX: production generative-AI SaaS.
- LuSoftware — Co-Founder & CTO 2022 – present
- Software and AI solutions for SMEs and mid-market clients.
- Groupe Marcel Blanc — CFO & Head of Operations 2020 – 2022
- Medical devices and hospital sterilization; led through to acquisition by Swiss Post.
- Resot.Care — Co-Founder & CIO 2018 – 2020
- Clinical SaaS adopted by Swiss clinics; exited.
- Komp-Act — Board Member & Advisor 2018 – 2022
- EPFL deep-tech robotics spin-off.
- Amodus — Chief Strategy Officer / Deputy CEO 2016 – 2018
- Telecom infrastructure; contract value grown from 12M to 18M per year.
- Digiquant · Capgemini · Axen · EDS · Digital Equipment 1991 – 2016
- Professional-services and development-centre leadership; programme direction; systems and network architecture.
Credentials
- Generative AI for Business — IMD (2024)
- Leading Business Digital Transformation — IMD (2022)
- Board Director Academy — EPFL
- Launching Breakthrough Technologies — HarvardX
- PMP — Project Management Institute
- Diploma, Computer Science applied to Industry & Robotics — ITIS B. Focaccia
Contact
luca@lucasantoro.com · linkedin.com/in/luca-santoro-70 · Switzerland